#5 – 5 Tips for SEO Friendly Blogging, Social Media and Blogging, Developing a Social Media Strategy


MindProtein.com – “5 Tips for SEO Friendly Blogging, Social Media and Blogging, Developing a Social Media Strategy” Ralph Plumb and Konrad Sopielnikow discuss cutting edge strategies on business development, social media marketing, blogging, and using virtual assistants in the process. Check out http for more business and marketing info!

Nissan Embraces Social Media to Improve Customer Experiences and Foster Advocacy


Brian Solis talks with David Mingle, Director of Customer Management and Erich Marx, Director of Marketing at Nissan.

Why compliance is dead – except to avoid going to prison. Future regulations, taxes, taxation, standards and public expectations, corporate and social responsibility (CSR) and impact on business leaders, management decisions and profit


www.globalchange.com Compliance will keep you out of prison but will not protect your job or brand — because every regulation is based on things which happened in the past. Every new scandal creates demand for new regulation and public emotion changes. You will be judged not by whether you complied with what was legal at the time, but by whether it feels “right” in future. Many examples from banking, financial services, legal advisory services, compliance departments. Environmental standards, single issues, activism, campaigns, media, illegal action, unethical behaviour, business ethics and public policy. Business management. Court cases and government action. Health and safety, water supplies and pollution, air quality and so on. Comment by Dr Patrick Dixon, futurist, leading authority on global trends and conference speaker.

Social Media Management


www.4socialmediaconsulting.com Providing the best Social Media Manager for your campaign. We are the worlds largest social media content provider and we will replace your entire Social Media Department for as little as $450 per month. Call Toll Free to 866-998-8524 for details!

Why business has to make life better – values matter. Corporate ethics and corporate social responsibility (CSR). Motivation, leadership, marketing and management impact. Cause-related marketing and winning war for talent. Conference keynote speaker


www.globalchange.com Values really matter. People want to make a difference and feel proud of who they work for. Aditya Birla example of corporate responsibility and community involvement. Increasing motivation, winning war for talent, staff and customer retention and stronger brand and corporate image. Work of AIDS charity ACET as expression of corporate responsibility. Conference keynote speaker and Futurist Dr Patrick Dixon.How to make things happen in Business. Connect with passion, keys to motivation, leadership and change management in business. Managing uncertainty with rapid change. Leadership styles. Why people get out of bed in the morning. How to motivate teams at work to do great things. Business management. Secret of leadership and ultimate leadership speech. Business ethics and values in corporations. Secrets of business success and increased productivity. Cutting costs. Increasing output. Adding shareholder value. Sustainable business success. Work life balance and lessons from non profits volunteering. Why building a better world is such a powerful motivation. Lecture by Dr Patrick Dixon for MTN, author of Building a Better Business, Futurewise and conference speaker.Motivation at work. Leadership. Leadership purpose, aims, strategy and objectives. Profits and profitability. Motivation to succeed and secrets of business success. Productivity and efficiency key. Workplace morale. Team dynamics and leadership styles. Business mission and vision. Business

Marcel LeBrun of Salesforce Radian6 on the Future of Social Media Monitoring


Brian Solis talks with Marcel LeBrun, SVP and GM of Salesforce Radian6. A serial entrepreneur, he has raised over $100 million in financing, completed an IPO on the Nasdaq and TSX, and headed up an acquisition by a publicly traded company. Radian6 is now a salesforce.com company.

Top 7 Benefits of Social Media Marketing. Consider Them if You Are Still Seating on The Fence!

If you are still one of the ‘on the fence’ business/management person as far as Social Media Marketing is concerned? Here are the top 7 benefits you can achieve using Social Media for your business…. if you implement the social media strategy correctly! The idea is to note here how thousands of businesses are benefiting from Social Media Marketing today…. So let us get into it. What can social media help you achieve? You can Create Publicity without a Huge Investment for your company, products or services. Most social media platforms are free! But you have to commit to the resources and time to leverage them. Social Media has put all businesses on a level playing field when it comes to marketing. Creativity and Strategy are the only limitation. You can easily go head-to-head in marketing as far as social media is concerned…Literally! You can boost your Brand Awareness, using Social Media Marketing, which can lead towards brand loyalty. You have a opportunity to engage and create a community around your business, brand, product or services. An example is AMEX. American Express actually multiplied its user base 80 times in 11 months using Social Network by building community. You can generate a buzz for new products launches, new business or new initiatives launch…..how about at almost zero cost for the new age PR? If you are a mega business or a one person business, you can generate buzz using Social Media Marketing. Higher Leads and Higher Revenues. Social Media will help you to increase traffic on your website or blog. It will engage potential customers and generate interest. This can lead to increased leads and higher revenues for your organization. Couple of examples are… MASI bicycles doubled sales in two years using blogging and pod-casting to reach out. Dell made US$ 1 million using twitter. Businesses of all sizes are taking the advantage of social media. Are you yet? B2B companies are benefiting in a huge way as well with social media. Consultants and service companies are finding new leads and new customers much more easily using social media sites such as LinkedIn and others. Customer Relationship Management is the name of the game in this new age marketing. Customer relations management is becoming an integrated component of marketing now. Social media can help you to develop one-to-one relation with your customer base, which is really a unique situation. Take a look at some examples below….. Virgin America and Wholefoods run marketing as well as one-to-one customer service initiatives via Twitter. COMCAST executive contacted a customer who tweeted about a bad experience in 20 minutes sitting in different corners of the globe. Mailchip gives response in 10 minutes of putting a comment on their Facebook page! Enhanced Online Reputation Management with monitoring of what people are saying about your company and about your products/services. There are millions of blogs online. People are talking about your business, products or services. There are millions of people on social networking sites and people there are also doing the same. In this environment, if you do not actively engage in listening what people are talking about your products and services, you do not get the insights or opportunities to manage negative publicity that will affect your reputation. Dell Hell was is a huge case study of how a Dell got into negative publicity storm on social media and how they recovered from it using social media. They could do it because they were listening to their customers. Sony could not repeat that for its PS3 because they did not adopt social media for online reputation management. PS3 sales suffered after the negative publicity on You Tube and it never recovered after that! Customer focused Product Development. Doing primary research and getting feedback straight from your customers was never so easy and inexpensive, as it is now with social media. It used to be an expensive exercise doing in coordination with market research firms. No more! Starbucks is developing products based on popular customer ideas using social media. Dell is doing the same. Many other companies are slashing their new product development research costs and developing more relevant products that the customers want.

Social Media Marketing is rapidly changing the way marketing is done. So my friend on the fence, rise and shine! The author of the article is Tejas Oza, founder and Internet Strategist at Marketing Conversions; a Sydney based Internet Marketing Agency.